master of pawpets
Building a Premium Pet Boarding Brand & Driving High-Quality Enquiries in Delhi NCR
About the Client
Master Of Pawpets is a luxury pet boarding center located in Delhi NCR, offering premium boarding facilities, professional training services, and an exceptional care environment spread across a secure and expansive space. With individualized attention, hygienic living setups, and an open-farm experience, the brand focuses on providing pets a second home full of care, safety, and love.
The Challenge
When Master of Pawpets approached Being Ingenious Media:
- The brand was at a zero-identity stage
- There was no digital presence
- Competitive market filled with unorganized or low-quality providers
- Low awareness about premium boarding services among pet parents
- Requirement for high-intent enquiries and conversions quickly
The primary goal was clear: Create a strong premium positioning and start driving quality leads immediately
Our Solution
We partnered with Master Of Pawpets as a 360° Branding, Creative & Performance Marketing Agency, launching the brand from scratch and building it into a trusted name for pet parents.
Scope of Work
Brand Launch Strategy & Positioning
Social Media Branding & Creative Communication
Performance Marketing via Google & Meta Ads
Lead Generation Campaigns for Boarding & Training
High-quality Visual Content – Property Shoots, UGC & Testimonial Videos
Messaging Strategy focused on Trust, Premium Facilities & Safety
Content & Production Work
Professional shoot of boarding centre & infrastructure
Pet parents testimonial videos to build credibility
Visual storytelling content showcasing care, hygiene & facility advantages
These assets built emotional trust & differentiated the brand from typical pet hostels.
Results
| Metric | Outcome |
|---|---|
| Lead generation | Steady flow of quality enquiries |
| Conversion performance | Strong conversions for boarding & training services |
| Brand perception | Successfully positioned as a premium, trusted pet boarding brand |
| Engagement | High organic traction and community trust |
| Content impact | Testimonial videos drove significant decision influence |
Key Metrics (before → after)
Key Success Factors
- Premium storytelling instead of basic promotional communication
- Trust-building content featuring pets & real customers
- Hyper-local targeting across Delhi–NCR pet-parent audience
- Visual proof + emotion-centric brand narrative
- Full funnel ads strategy (awareness → interest → conversion → remarketing)
Client Feedback
“Being Ingenious helped us build our brand identity and reach customers who genuinely value quality and care. Their marketing strategy made a huge difference in generating conversions.”
Conclusion
Master Of Pawpets is now recognized as one of the top premium pet boarding destinations in Delhi NCR, supported by a strong digital presence and consistent demand — demonstrating how branding + storytelling + performance marketing work together to turn new brands into trusted category leaders.
Looking to launch or scale your brand?
